Honda Latino: Influencer Partnerships
Content Creators have been powerful assets for Honda.
We’ve partnered with talented photographers such as @ScottBorrero, @AyyySebas, @AlejandroToro, and more, to bring some unique Hispanic storytelling to our grid.
I provide creative direction for them to shoot a series of assets, following brand guidelines and aesthetics. Once they deliver the media, we work on copy, and get them ready to post.
Here are some of the results.